On a micro level, retail is all about using every available bit of space to merchandise the products for sale. While this task is incredibly important, the creation of an overall design to market the business as a whole is equally relevant. Here are a few tings to consider:
- An Inviting Space b Getting foot traffic into the store is the ultimate goal. An attractive design when seen from outside the door is essential for starting the whole process of getting people inside the store.
- Convenient Displays b All of your products should be within easy reach of any of your customers. While lowered displays mean some lost shelf space, the added visibility will also dissuade the actions of thieves.
- Efficient Checkout b The last place you want to lose a sale is when your customers are waiting to pay. This area should be able to comfortably accommodate any crowd that you can envision.
For more information on this and other South Florida business topics, please contact us at the Morris Southeast Group.
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